// case study · wineries
Juxtaposed Wines from no website to selling direct.
$ webgrid show --case juxtaposed-wines
✓builtWordPress website · WooCommerce store · Members One wine club
✓stackWordPress · WooCommerce · Members One plugin
✓statusbuilt, hosted and managed by webgrid
// the problem
The problem.
Juxtaposed Wines, a small McLaren Vale winery, came to webgrid through a referral with no website at all. No online store, no wine club, no way to sell beyond the cellar door and word of mouth.
For a small producer that is real money left on the table: every visitor who loved the wine but could not order more of it from home, every would-be member with no club to join.
// what we built
What we built.
Webgrid built the site from scratch on WordPress with a WooCommerce store, set up so the winery team can log in and manage their own wines, prices and stock without calling anyone.
For the wine club we connected Members One, the club platform from our other case study, straight into the WordPress site through its plugin. Signups, scheduled deliveries and club billing all run automatically from day one.
From kickoff to live took a few weeks. Webgrid hosts the website and email, and manages the store alongside the team.
// how it runs today
How it runs today.
Online orders are coming in and the wine club is growing, around fifteen members and counting. The team spends their time making and selling wine; the website quietly does its job.
Webgrid stays on for hosting, email and store management, with the winery free to edit as much or as little as they like.
// in their words
"We had no website at all. Webgrid built the site, the online store and the wine club, and now orders come in while we're out in the vineyard. They host and manage everything; we just look after the wines."
// outcomes
What changed.
- From no website to a live store and wine club in a few weeks
- Online orders coming in direct, beyond the cellar door
- A wine club running automatically on Members One, around fifteen members and counting
- The team manages their own wines and stock in WordPress
- Hosted, maintained and managed by webgrid
Want to sell direct from your own website?
winery websiteswordpress developmentwinery club platform case study